I am all for throwbacks. I am all for uniforms that take some throwback elements. But the Wizards’ “Baltimore Pride” uniforms are juts a complete mess.
The first issue presented are the sleeves. Once again, sleeves don’t need to exist.
Secondly, the use of the Wizards’ colors instead of the old Baltimore Bullets colors make it a really odd design. Of course the Wizards are promoting their own brand, so the use of their current colors make sense.
But the biggest issue are the logos. If this is a “Baltimore Pride” uniform, then why does the uniform feature logos that feature the Washington Monument and the “DC” wordmark? That’s not Baltimore at all. The only thing Baltimore is the borrowed design template.
Of course, this pride attempt is just another cash grab at people’s heartstrings. What a messy attempt to make something meaningful.
So this is Adidas’ final stand? They are going to uglify the league before Nike takes over after two seasons. And they will do something completely unnecessary and useless to the identity branding to the Rockets.
The Rockets’ identity was great. Sure, their home and road identity was outdated but it was still a very unique design. Their ketchup & mustard alt was a nice look, especially since it harked back to their championship colors. It was good. It didn’t need anything extra.
I get it. New home means new unis. Those unis should match the uniform of the arena’s other resident. But somehow, I feel this is so forced.
The Islanders had a black jersey a couple seasons ago and nobody liked it. Yet somehow, adding a new black one seems like a good idea. I don’t think so. I wish the team could stick with their colors of blue and orange. I know they want to commemorate their new home, but I don’t if this is the way. Especially since black just doesn’t fit well into any of it.
We know for sure that they will wear black but the above jersey is only speculation. Either way, I really don’t like this at all. I prefer they bring back the fish sticks jersey instead.
When the news broke earlier this morning, I was concerned. I thought Adidas wanted out of the big four major sports. But instead, they are tapping back into a market that I didn’t think they would try to get involved in. But the more I think about it, the more it makes sense.
Adidas is leaving the NBA and they know that they still can be a powerhouse in sports. They are huge with soccer and they are very strong in the college sports world. But with hockey being at the bottom of the four major sports — plus their ownership of Reebok — taking over the NHL was an easy choice. All they had to do was beat the competition and they did just that.
So starting with the 2017-18 season, Adidas will be the king of the ice.
The Ducks have been incorporating their Mighty Ducks logo into their identity recently. In fact, it’s been a shoulder patch. But this new development is really intriguing. It’s actually not a surprise they’d use it as a crest but to see it on a really loud orange jersey. I guess it’s not too surprising really. Orange jerseys are not new to the NHL and for sure this marriage of old school and new school is very necessary now that the team has switched up their primary sets. Not bad.
The Avalanche pays homage to the Rockies before they became the devils. I’ll be honest and say that I liked their blue thirds they had before. Bringing back a new blue third makes me happy. I like the balance of color here and it’s a unique look which I think could be very popular with the fans. I know I like it!
The Toronto Raptors officially unveiled their new uniform set today and it looks exactly like the leaks that we’ve seen for months. Quite frankly, these uniforms are kind of boring.
Looking at it, the identity and the presentation is very tame. There isn’t much too different in terms of the design from their last set. They still have a white, red and black alternate. They’ve also added another black alternate with gold.
One thing you will notice is that the chevrons remain but they point north, going with the “We the North” theme they have. That’s fine, but for a new set, using the same element as the old set isn’t too creative. They are also telling us that they have a “T.O.” in the shorts for Toronto. Sure.
Overall, the look isn’t too different than the old set. And it’s somewhat plain. It’s a lateral move really. It just isn’t too exciting and the Drake alternate seems way out of place. Not a great set. It’s just average.
Click the link for all the description. I don’t want to write out every detail, but I will point out that this offseason of changes has been terrible.
There have been some successful uniform changes such as the Bucks rebrand and the Sixers going a little more simple. But overall, the new uniforms are terrible. There are more sleeves and more logo-centered designs. Additionally, there are so many gray uniforms now that have forced the officials to wear white shirts.
I don’t think I can recall a time where so many uniform updates came in one offseason. The Raptors look bland and some alternates look terrible.
If this is an official style guide, then I am disappointed. But maybe they won’t look so bad in person. Or maybe they are that bad. Here’s to hoping for something better.
But hey, “The City” throwbacks are returning!