A few weeks ago, I came across this post on the New Era forums. Apparently this was a concept for the new Houston Astros uniforms in the mid 1970s. Obviously the team never wore these but Hat Club got wind of it and started reproducing them. Now the caps are not just in-store, but also are on sale on their site as of last week.
This is the first time to my knowledge a manufacturer has produced a cap for a concept that never made it to the field. We’ve had issues with caps being recalled for political correctness reasons, but this is a first.
What’s really neat about this cap design that it actually is very 1970s and I actually like it. All three caps are available for sale on the site and I might cop the home version. Aside from the stitching on the white panel and the NE logo on the side, the underbrim is green which is pretty historically accurate.
Which one do you like the best? This, this, or this?
Darren Rovell was spewing out jersey sale numbers today and they were interesting. The one on sales from China took him by surprise.
Then he decided to expand on that.
This was something that I feared but kind of expected when I saw that the postseason patches would be applied onto the batting practice cap. Now with images surfacing of teams going through practice, it shows that New Era and MLB are finding new ways to market their products.
I don’t even know why a postseason patch would be applied to an article of the uniform that won’t be used during the game. But I suppose if anyone sees these before the game, that will embed in their minds to get one. After all, applying a patch to anything makes it a new product, right?
Last year, MLB added the postseason patch to caps for the first time ever. This year, they’re adding postseason patches to the jerseys. What’s next? Postseason patches to the batting helmets? Wait, maybe they’re already doing that. Either way, their new marketing ploy is here and I bet someone will buy it. It’s not really new, but it’s different enough where you might think about getting it.
Drake and his owl.
The Toronto Raptors announced they would be hosting the NBA All-Star Game in two years. But during that same press conference, they said they will go with a complete rebrand of their identity, but will not change the team name. Toronto native and rapper Drake will help with the rebrand.
MORE DETAILS HERE FROM SPORTSLOGOS.NET
This isn’t a big deal as the Brooklyn Nets used Jay Z’s influence for their rebrand and I think it’s totally find. However, the problem with this is that there was no clarity as to what this means for the team mascot.
Since its inception, the Raptors have used a dinosaur for their mascot and logo. After all, the velociraptor was a very popular dinosaur after the release of Jurassic Park. However, the term “raptor” actually means “bird of prey” and that could mean the team could use that definition.
I am not digging this.
According to the press release, these will be worn for every Saturday home game. The press release did not indicate if this alternate will replace the yellow ones worn last year or this is an addition to their current set.
Either way, the sleeves craze is out of control. Several teams have already joined it and it now looks like the NBA players are just wearing T-shirts on the court.
I’m pretty sure it’s lighter as they say, but it has not received popular feedback from fans. But if Adidas continues to think their designs are good, they’re going to continue to just give us this nonsense.
All 10 teams that play on Christmas will have sleeves. To my knowledge, the Suns and Clippers will have sleeved alternates this year. There could be more in the works for other teams.
Under Armour’s biggest star.
Stephen Curry, whose been with Nike since his rookie year, will leave them for Under Armour when his contract ends at the conclusion of this month.
This is a big move for Curry as he’s leaving a very successful brand to join a brand that’s trying to make its niche in sports. Under Armour is mostly known for football but with Curry, maybe basketball could be their next big step. UA already has several stars under their name including Brandon Jennings and DeAndre Jordan.
The pressure will be on UA to market Curry well. I remember when Monta Ellis joined And 1 but because of Ellis’ off-field moped incident, that fell through. But for Curry, he has a bright future and hopefully the new shoes he wears provide his ankles some stability.
It’s a big move for Curry and a risky one. But the reward can be great for him and UA.
Back in 2012, the Detroit Red Wings wore white at home and I got real excited. This was the first time in almost a decade that the home team wore white for a home game. The switch the the colored jerseys a decade ago was an attempt to enhance potential merchandising sales for jerseys but numerous NHL fans have been desiring for a return of the white jerseys.
Last night, the Sharks hosted the Canucks for an exhibition game and the Sharks wore their white jerseys. A part of me was really excited to see this, but I knew I had to be cautious.
The previous home exhibition game for the Sharks came three days earlier and they wore their teal jerseys. Was this white jersey just a one-time thing? If the Sharks were going with white at home, then why did they wear teal in their last game?
Remember when Mark Cuban opened up this uniform design contest and it got me all riled up because he was devaluing his fanbase? It looks like he has made his decision on what the final 10 designs will be and it’s up to us to vote for the winner.
And the biggest problem with these designs? They all suck.
We have some with just logos slapped onto the front. We have a couple that are ripoffs from old Sonics and Nuggets jerseys. And some that just are too cluttered.
I have no idea what Cuban is thinking and having these as the potential alternate for the Mavericks is really sad. Could these even be marketable? Would any of these be easy to reproduce?
What initially was a bad idea has now gotten worse. This is not going to end well.
“Pistol” Pete Maravich.
So let’s get this straight: An official game-used jersey could read “King James” for LeBron James. That’s not too crazy. In fact, with this marketing and globalization of the NBA, it’s actually a smart marketing tool. I am not surprised by this at all.
And people might get upset about it and I get it. I would prefer that they don’t do it but it’s not something that’s new to professional sports. The XFL has done it before. Major League Baseball has done it before.
And as you can see by the photo to the right, the NBA has done it before too. It’s pretty fun and it really embraces the individuality of the players in the NBA. And the NBA is the most individual, self-promoting professional league in sports anyway.
I prefer they didn’t, but for one game, I am not against it.
New logos for every team.
This was just brought to my attention today and it’s pretty nice. These fan concepts are really detailed and it’s a fun take on the NFL logos. Although the NFL would never adopt any of these over-detailed logos, it just shows how creative some logos can be.
Check out the entire gallery here.