ALL CAPS CAN BE SEEN RIGHT HERE with some logo misplacements.
This is what I had feared. Is it necessary? Absolutely not. But for branding, merchandising and all that, it’s smart business.
The design is very simple. It gives off that rugged look, which I don’t know if it really does much. The league logo on the side with the team logo on the right.
I would like to think that this is a one-time deal, but I am afraid that sooner or later, other leagues will follow suit.
Whatever works for branding and getting New Era’s name out, this is the way it’s going to be.
The cap supposedly is optional to wear after the game during press conferences, so let’s see how many players actually wear these as opposed to their game caps or even no caps.