New York Knicks swingman Iman Shumpert is sponsored by Adidas. Shumpert decided to shave the company’s logo into his head. The NBA did not approve and told him to remove it.
Per league rules, you can’t have any kind of corporate logo during games with the exception of sneakers. Because of that, Shumpert had no choice to get rid of it.
First of all, that’s some kind of brand loyalty to do such a thing. Secondly, why would you do that? Making yourself a walking billboard isn’t all that great. And of course, Adidas isn’t really all that anyway. (And I hope Adidas didn’t pay him to do this.)
A strange situation here but I am glad the NBA made Shumpert get rid of it. It’s just stupid all around.