What should the A’s do with the 10K “La Potencia” Yoenis Cespedes shirts?

The Oakland Athletics were scheduled to give away 10,000 Yoenis Cespedes shirts this weekend. But today’s trade of Cespedes now has the team wondering what they should do with the shirts.

It’s a tough situation for a marketing standpoint because there are fans who bought tickets so they can get the shirt. But the shirt is now irrelevant. Should they go the route of the giving it away as scheduled like the Indians did several years ago?

Or do the Athletics just scratch the promotion and try to find some kind of resolution? It’s unlikely they can come up with 10,000 replacement shirts in time, so they must find something else to do.

I would want one of the shirts anyway, although I understand why the team would not go ahead with the promotion. After all, what would they do with all those shirts anyway?

Well, if anything, these shirts could have some value on the open market. Just take a look at the “Tulowizki” shirts.

===

EDIT

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s