I’ve always tried to be fashion forward when it comes to sports merchandising but this one is a little confusing. These “Hall of Fame” edition caps are everything you want in a throwback style cap. The colors are right. The logos are accurate. However, the logos are upside down.

I don’t know what the reasoning is for it and I don’t think it makes much sense. Is this a case of just finding a new way to sell something that is already there? Or is it another way of the company to present something new that could catch on?

What I can assure you is that someone will buy it and make it work. After all, the colors are still great and the throwback idea is still very popular. But upside down is hard to understand. Makes it look like a factory error. Maybe that’s what’s hot.