In a big event for their fans, the Cleveland Browns have officially unveiled new uniforms for the upcoming season. We already knew about the logo and helmet design changes, but now we have the rest of the package.
The first thing that stands out to me is that the numbers have a very unique drop shadow. To enhance the 3D look, the drop shadow comes from an angle that isn’t common around sports. Normally the “light” comes from the northwest, but it comes from the opposite direction. It’s a very interesting look and one that I am actually not too big on. I always viewed the Browns as a team with a simple look and I think this one is a little too fancy for my taste.
And another new element is the city name on the front. We have seen teams put the team wordmark on the front above the numbers, but I think a city name is a first. And I know for a fact that this is the largest I have ever seen in the pros. It reminds me a college football uniform approach but I feel it’s pretty amateur for a professional team. It might not even be that bad once I get used to it. But for now, I don’t like it.
These photos, courtesy of BottleGate, were taken at a Columbus store before being removed from the racks.
All the previous leaks of the jersey match this jersey. If these are the new Browns jerseys, there are a few questions I have to ask.
1- Is this the primary jersey, meaning Brown is an alt or not even a jersey?
2- Why is the city name so big on the jersey?
3- Why is the “drop shadow” actually being lifted as if the light was coming from the bottom right?
Remember the series of Cleveland sports coloring books that came out? Creator Scott O’Brien has unveiled his latest project: The Unofficial Cleveland Sports Activity Book.
The description from the site:
An entertaining activity book for the whole family, with puzzles and games inspired by our favorite moments from Cleveland professional sports in the past year!
The Unofficial Cleveland Sports Activity Book, 2015-16 contains 28 pages of games and activities that were inspired by our favorite moments in Cleveland sports over the past year. Includes mazes, mad-libs, a crossword puzzle, coloring pages, word hunts, connect-the-dots, bingo pages and a lot more – all inspired by Cleveland sports! Great for the whole family.
The Browns are getting a new uniform this year and today they unveiled their new helmet and and alternate logo. I was hoping for big changes. Instead, the changes are minimal.
Let’s first look at the helmet. The Browns are adding a brighter shade of orange to their identity, which means their logoless helmet will remain logoless, just with a different shade of orange. And instead of a gray facemask, it is now brown. The brown facemask is a first in the NFL I believe and it adds some identity to the helmet. I actually like this change. I was hoping for a logo on the helmet but that wouldn’t work for me. The Browns will always be a team without a logo for me and they stuck with it.
Here is a word from the team:
Our updated helmet logo is reflective of today’s modern Cleveland – the design honors the past while evolving into the future. The iconic brown and white stripes stand tall over the orange helmet – a new orange color that matches the passion of the Dawg Pound. The new brown facemask represents the strength and toughness of Cleveland.
Remember when Scott O’Brien put together a Kickstarter to help fund his coloring book of depressing moments in Cleveland sports history? After the news of LeBron James returning to the Cavaliers, the artist announced his intentions to create another coloring book. Only this time, it’s about the good times in Cleveland sports.
I spoke with O’Brien about his decision to start up another coloring book project about Cleveland sports.
“I’ve kind have been bouncing around (the idea for this book) in my mind,” said O’Brien. “In researching the first book, I came across a lot of things in Cleveland sports history that I was aware of and some of them I wasn’t too familiar with. After doing the first one, I always thought about doing a ‘great moments’ book. I never knew what the right time would be. But when LeBron announced his return, there was a lot of optimism for Cleveland sports now. It seemed like a good time to do it.”
Jim Harbaugh in Cleveland?
So there have been conflicting reports and denials by the 49ers that the supposed proposal to trade Jim Harbaugh to the Browns for draft picks is false.
Of course, both sides could easily deny it just to save face, but we will never know if it was true.
However, if it was true and multiple draft picks were involved, then we have to wonder if that was the only thing on the table or something else prevented the deal from happening. Also, that would mean the 49ers would have to promote Greg Roman or Brad Seely as the new head coach. Or steal David Shaw from Stanford.
Using my logic, these are the terms to the trade that would make it fair for both sides.
One of the many pages you can color in the new book of the history of disappointing Cleveland sports moments.
EDIT: The fundraising period has ended with 820 backers donating $23,964 to the project.
You may or may not be a fan of Cleveland sports teams, but you are familiar with the history of heartbreak the Browns, Cavaliers and Indians have given their fans over the years. From The Drive to The Shot, Cleveland fans have experienced a lot of heartbreak from their favorite teams since their last professional championship in 1964. It’s such a common thing for Cleveland sports to fail, that even Cleveland sports blogs have adopted that mentality.
Scott O’Brien, a native of Cleveland who now lives in Los Angeles, decided to gather all the heartbreak he’s endured over the years as a fan of these three teams and put together a coloring book based on it. It’s an odd thing that has gained enough attention that his Kickstarter project has already exceeded its funding goal with more than three weeks left.
In an interview with But at the End of the Day, O’Brien explains his decision to create this coloring book.
“The book idea came out of nowhere,” O’Brien says. “I was sitting in L.A. traffic and I heard about the Browns firing their front office again and it just kind of clicked to me.”
O’Brien, father of a one-year old daughter, realized that another heartbreaking moment had just occurred and his kid will never understand his pain. He then thought about a possible way of explaining it to her when she grows up.
“There’s no way of explaining what I went through as a Cleveland fan growing up in the `80s,” O’Brien reflects. “I thought a coloring book would be a fun way to show her the history and why Cleveland fans are bummed out more than just a specific team you like.”
I feel bad for the Browns. Nothing has gone right for them since they were forced to go to Baltimore. Since their rebirth, it has been bad too.
This pretty much sums up their franchise since the rebirth. Hopes that just don’t work out.
I wouldn’t mind them adopting this as a primary logo on their helmet.
As pointed out by new owner Jimmy Haslam, a new uniform look for the Cleveland Browns is not out of the question.
New uniforms and other cosmetic changes weren’t ruled out by Haslam at his press conference, and maybe that’s something that could scare Browns fans who are entrenched in the Browns current overall design. It shouldn’t. Change is scary, but change can be good, especially when the status quo is so depressing. Besides, Haslam correctly pointed out that “culture” isn’t defined by a logo, mascot, uniform or any other material item that’s associated with a football team.
“I would maybe define ‘culture’ a little different than that,” Haslam said when asked about a facelift for the team. “Culture is a little different than uniforms and naming rights. Culture is about how you come to work every day and conduct yourselves.
“We changed our logo and our designs of our stores multiple times over the years. But the basic culture and core beliefs stay the same.”