After leaks from NBA 2K17 surfaced on the new Warriors’ alternate uniforms for this season, the team has confirmed that they are wearing these new uniforms for six games. As you can see by the above tweet, which includes those dates, the new uniforms are essentially using the current template with the Run TMC era wordmark for the jersey. The numbers are plain white in their current Copperplate Gothic font. These are dubbed the “Crossover” uniforms. The official unveiling will be Monday.
The reason for the existence of these uniforms make no sense. The entire look lacks gold in the name and number and this serves no purpose if they are blending in two eras into one uniform. It is an awful attempt at more merchandise sales. It just doesn’t look or feel right. Throw this in the garbage, please.
Take a look at that tweet. I dismissed it when it was announced and thought that it was a pretty decent looking uniform. I don’t like the sleeves, but the piping to match the Lorraine Motel railing, the colors to match the door and the wreath for Martin Luther King Jr.’s death seemed like pretty clever ways to incorporate elements of the place of his death.
(Wait, the 50th anniversary would be 2018. Grizzlies can’t do math.)
But then I started thinking about it more. Why would they make a uniform, let alone profit from merchandise sales, solely based on the place where MLK was murdered? If you want to commemorate MLK, why do it at the place he died? Wouldn’t his hometown of Atlanta be a better fit? And is it necessary to do a full uniform like this?
It is here! The Color Rush uniforms are unveiled. Some teams will not be wearing their designated Color Rush uniforms because of a color clash. Well that’s good planning, isn’t it? Here are some quick thoughts and notes.
Nothing new for Buffalo, that’s fine. The Jets will be playing the Bills so in reality, these green uniforms won’t return. With last year color blindness fiasco, this is the wise call.
The Patriots one looks real nice. It’s the template of their Pat the Patriot design but with their modern colors and number font. I like it. And the Dolphins’ current set lacked orange. This new set is all orange and I don’t mind it at all.
The consensus for the most part has been positive for this alternate uniform. I am not on board with it. I like how they are honoring the military and I am fine with that. My problem is the imbalance of red and blue. I feel like this uniform should be blue dominant yet there is too much red. The red collar trim could be thinner. I also do not like that the wordmark and the number font look completely different.
It’s a nice effort but it doesn’t work for me. It looks like it’s trying to hard. You can make red, white and blue work well if you focus one color as the primary lead color.
We all know that Nike will be taking over the NBA’s uniform and merchandising after this season. Nike isn’t new to the NBA. They used to have a deal with them and they have been all over the college basketball scene.
But the other week I saw that they are adopting a basketball-cut style jersey for the NFL. A little weird but it makes sense. After all, with Nike going to the NBA, let’s see how they transition back to the pros. They have some experience in it but venturing out into this was a very smart move. It’s a little odd and I doubt many fans would get a basketball jersey for the NFL. But this helps Nike.
They can get a glimpse of the market, test out if they want to use new templates or fabrics. Or in the end, it’s just Nike taking this chance to once again show that they are back on top in the NBA.
Either way, it’s a very interesting way for Nike to seek out a small market of basketball jerseys in the NFL. They might learn something new from this and use it for their NBA contract.
The San Jose Sharks announced that they will be using these new secondary logos for the upcoming campaign. They confirmed that these will not be used on uniforms but for various marketing and merchandising opportunities.
I don’t even know what the point is other than for money. I hope it doesn’t mean that somewhere down the line this might become the primary or the team may be emphasizing more white and less orange.
Overall, the logos are fine but it feels disconnected to the current team’s identity. But as long as it doesn’t make its way to the uniforms, I am OK with it. I guess…
New Era revealed the sideline caps for this upcoming NFL season. The overall design scheme is simple. It’s the main logo along with a larger logo in the background blending into the crown the cap. From a distance, it is hardly noticeable and looks very similar to the caps the players and coaches had been wearing since Nike took over in 2012.
However, if you look at the caps that the teams will be wearing, it will show you what throwbacks you should expect from several teams this year.
There are some old throwbacks that were expected to be worn this year.