MLB to go under big shift with Stance as official sock provider

With Stance being the official sock of the NBA, there has been a lot of buzz about the success of this partnership. Now Major League Baseball is joining in on the fun. Keep your eyes open during the All-Star Game.

Stance has become the official sock of Major League Baseball. That means, starting with the 2016 All-Star Game, every time you see a pair of socks on an MLB player, it will be a pair of Stance’s new high-quality Fusion Baseball line. The players take care of the game, and we take care of the players. And the fans, too.

Stance has already made its appearance in the regular season this year. I don’t think this was a marketing attempt by Stance, but Khris Davis of the Athletics has been wearing Stance socks already this year.

Here are some things to think about.

What kind of sock designs will stance provide? Will the team simply be providing the socks but the designs remain the typical ones we have grown to accustomed to? The MLB currently doesn’t have a major sponsorship with a sock company so the different equipment managers per team usually find the best options or deals to get socks for the players.

So will Stance also provide options for players to wear like Davis is in the above photo? If that’s the case, then that’s a big change for the baseball uniform in the league. For many years, it’s normally been a solid color for a sock or a team-approved stripe design. Stance isn’t known for these things and we could see something like what Davis is wearing. Already, players on the same team have worn different sock designs in the same game. Stance’s presence could mean more of that.

So what will Stance have for the league? Will it simply just be their company manufacturing sock designs already in place or are we going to see more of a different kind of sock design?

 

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