Sacramento Kings officially unveil new logos and it could be better

We were informed in a post last week of what the Sacramento Kings’ new logo sets were going to look like. Today, we now know what the colors will be and how it will be used.

Let me say this first. The Kings have had an identity crisis for about 15 years. When they were the purple and black Kings who challenged the Lakers in the early 2000s, that was a neat identity. They tried to roll with it in the following years and had a lot of trouble establishing one whole identity. They were changing wordmarks and primary logos. They kept the same colors, but the whole identity as a mess.

Naturally since they have not established their look, making changes is easy. This is what we have now. The Kings deserve better and in an attempt to stay relevant, they have followed the trend of incorporating an old design to their identity. It’s not great but it’s what happens when a team is struggling to make an impact.

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Check out what appears to be the new Sacramento Kings logo set

Well here it is folks. This appears to be the new Kings logo set. It takes a piece of their history and gives it a modern take to the logo. The city name is there and the font is different. The basketball has an added seam. Overall, it’s a pretty good modern version of an old logo. (Keep in mind that the official colors are not known yet — black and white is just a placeholder.)

If you click the link, you can see the the other alternate logos. Overall, it’s a nice set but I will have to wait until I see it in its full color first. I do like the lion logos.  Continue reading

I think the Dodgers’ new 3D-printed batting helmet logo could run into some trouble

Uni-Watch has information on the Los Angeles Dodgers’ new batting helmets. Like some teams in baseball, they have decided to go with a matte finish. But the other major change is that instead of a sticker for the logo, they are using a 3D-printed plastic sticker that will be used for the logo.

With all team logos on the caps being raised, it isn’t a crazy idea to see this on a batting helmet. But why now? Uni-Watch’s Paul Lukas raised the point that one of the challenges is whether or not these logos can withstand an entire full season of use. Players will throw their helmets around. The ball or bat may strike the helmet, knocking the logo off. What about players and their pine tar? These are the big hurdles for this new design.

These will be monitored throughout the season. I think that this design, which isn’t a bad idea, just doesn’t look great. Maybe I’m just used to the logo being more or less flat. Having it raised in this way might not be too noticeable. But if it starts peeling off throughout the season, then we know that it’s just something that we might not need to see ever again.

What do you think of this new helmet?

Possible look at Warriors’ jersey for their championship ring and banner ceremony

When the Warriors players receive their championship rings during the banner ceremony in their season opener, they are expected to wear something different on their uniforms for the game.

According to the Warriors’ team store site, this will be what the team has in mind. They will be wearing their home jerseys but will have a Larry O’Brien trophy patch on the right side. Additionally, the team logo on the front and the player number on the back will be outlined in gold.

The trophy patch was commonplace on team jerseys during the finals but last season, the NBA logo was placed above the player’s name and the NBA Finals patch as placed in that same location. This design gives us a glimpse of what the jerseys might have looked like if the league did not make the change.

The new Atlanta Hawks logos are just OK

We’ve seen the leaks and we’ve known about Pac-man for some time, but this is just kind of a meh of a reveal.

They have a roundel, which isn’t all that exciting or original. The secondary logo is like a mix of Aerosmith, Atlanta Flames and it doesn’t seem that inspiring at all.

I won’t make a big deal out of this until the uniforms are unveiled. If the uniforms are decent, then I can accept these logos. But if the uniform looks terrible, then this hurts these new logos a lot.

The NBA Finals patch for the Warriors, Cavs jerseys might look like this

New shirt available at the Warriors’ online store.

Since the NBA designated their logo to the back of the jerseys for this season, some have wondered if the NBA Finals patch will also be placed on the back. In years past, the NBA Finals patch has been placed in the front of the jersey. Last year, they combined both the NBA logo and the NBA Finals patch together into one.

So this year, with the NBA logo above the player name, the NBA appears to have decided to keep the NBA Finals logo on the front of the jersey.

If shirt jerseys (shirseys) are any indication, the NBA Finals patch will look like the above. Instead of a gold patch, it’s the wordmark for the NBA Finals and the NBA logo. It’s very minimal and it’s a first in my memory that they are using the script of “The Finals” as the patch for the championship round. Additionally, it doesn’t feature any gold or the image of the championship trophy.

It’s different but it makes sense. For the championship round, you want the photos and videos of the games to be distinguishable from other games from the season. Having the patch on the back of the jersey limits the visibility. But keeping it in front works well. So if this is what the NBA is doing, it’s a smart move. The patch could have been bigger or featured some gold (or even the Larry O’Brien Trophy), but I have no issue with this design. Simple works for me.

Is this for real, Clippers?

Now this is interesting. Check out the above entry about the Clippers and what might be their new uniform and logo design. Take note that these are from sources and these new logos and uniforms are not confirmed, but speculation. So take them for what they are.

But let’s say that these new designs are real. What a mess!

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